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IQInvestment Strategy

Fix & Flip

Fix and flip involves purchasing undervalued properties, renovating them to increase value, and selling quickly for profit. Unlike rental strategies, your goal is a one-time capital gain rather than ongoing income. Success depends on accurate analysis, efficient execution, and market timing.

IQ's Take

"Flipping is real estate's most active strategy—high reward, but high risk if you don't know your numbers. Every dollar matters: buy price, rehab budget, holding costs, sale price. InvestIQ runs these calculations instantly so you can make offers with confidence, not hope."

Before
Distressed Property
→
After
Market-Ready Home

The Transformation Business

Flipping creates value through transformation. You're not just buying and selling—you're solving problems, improving neighborhoods, and creating homes people want to live in. Successful flippers develop an eye for potential, build reliable contractor networks, and execute with precision. The profits can be substantial: $30,000 to $100,000+ per deal is achievable with experience. But never forget that flipping is a business, not a lottery ticket.

Sample Flip Breakdown
After Repair Value (ARV)$300,000
Purchase Price-$180,000
Renovation Costs-$45,000
Holding Costs (6 mo)-$12,000
Selling Costs (8%)-$24,000
Net Profit$39,000
IQTypical Timeline

The 6-Month Flip

Month 1

Acquisition

Find deal, negotiate purchase, close with hard money or cash

1
2
Month 2-3

Heavy Renovation

Demo, structural, electrical, plumbing, HVAC, drywall

Month 3-4

Finishing Work

Paint, flooring, cabinets, fixtures, appliances, trim

3
4
Month 4

Final Touches

Landscaping, cleaning, staging, professional photos

Month 5

List & Market

List on MLS, open houses, showings, negotiate offers

5
6
Month 6

Close & Profit

Buyer closing, pay off lender, collect your profit

IQ

InvestIQ Calculates Your Flip Profit

I analyze ARV, estimate rehab costs, factor in holding costs and selling expenses, and show you exactly what you'll net. Know your profit margin before you make an offer.

IQIQ's Playbook

Your Guide to Success

1

Know Your Numbers Cold

The most critical skill in flipping is accurate analysis. Master ARV calculation through comparable sales analysis. Learn to estimate repair costs with precision. Factor in ALL holding costs and selling expenses.

IQ
IQ's Pro Tip

The 70% rule: Pay no more than (ARV × 70%) minus repair costs. This builds in your profit margin and protects against surprises.

2

Build Your Deal Pipeline

Consistent deal flow separates successful flippers from hobbyists. Use multiple acquisition channels: wholesalers, direct mail, driving for dollars, MLS, auctions, and networking with probate attorneys.

IQ
IQ's Pro Tip

Build relationships with 3-5 wholesalers who understand your buy criteria. They'll bring you deals first because they know you can close.

3

Renovate Strategically

Not all improvements add equal value. Focus on kitchens, bathrooms, flooring, and curb appeal. Match finishes to neighborhood expectations—don't over-improve or under-improve for the market.

IQ
IQ's Pro Tip

Visit open houses in your target neighborhood. See what sells fast, what finishes buyers expect, and what price points move. This is free market research.

4

Manage Projects Like a Pro

Time kills flip profits. Create detailed scopes of work before starting. Set clear milestones and payment schedules with contractors. Visit the property daily during active renovation.

IQ
IQ's Pro Tip

Never pay contractors more than 50% upfront. Structure payments: 25% start, 25% midpoint, 50% completion. This keeps projects on track.

5

Stage for Maximum Impact

Staged homes sell faster and for higher prices. Budget $2,000-5,000 for professional staging or learn to stage effectively yourself. Professional photos are mandatory—no exceptions.

IQ
IQ's Pro Tip

The first photo matters most. Lead with your best exterior or kitchen shot. Buyers decide in seconds whether to click or scroll past.

6

Scale with Systems

One flip proves the concept. Scaling requires systems: documented processes, reliable teams, and multiple financing sources. Successful flippers run 3-10+ projects simultaneously.

IQ
IQ's Pro Tip

Track every flip meticulously. Compare projected vs actual costs, timelines, and profits. Your data becomes your competitive advantage over time.

IQ

Ready to Analyze Your Next Flip?

Point your camera at any property and get instant Fix & Flip analysis. I'll calculate your potential profit margin before you make an offer.

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